Cities

Pyeongchang, the place you just heard of

Not to be confused with Pyeongyang (평양), the similarly named North Korean capital, Pyeongchang is a small town where the main occupation is farming and kimchi making. It does not look like a place preparing to host a major sporting event, or at least not one that is aware it is going to do so. Outside the largely vacant downtown, the cabbage fields stretch out from small houses all the way back to the nearby mountains.... Read More

The Growth of Hallyu: K-Star Road

Coming out of the Korean War, Korean pop culture, like that of many countries, was heavily influenced by the United States. American trends dictated which genres were relevant and popular. Now, however, Korea’s pop culture has evolved into a completely new monster, attracting the attention of millennials from around the world and asserting its unique influence with hits like Psy’s “Gangnam Style” and more recently, the rise of BTS or Beyond The Scenes, a K-Pop band that even changed its name to appeal to growing American demand.... Read More